Smashmallow
Working together with Sonoma, California based company Smashmallow proved to be as delightfully fun as their unique treats and marshmallow flavors.
The goal of these photos and campaign was to show the consumer side and enjoyment of the product in natural environments. Additionally, the objective was to show the portability and quick bite ease of their products. Over the four month campaign, Smashmallow's Instagram presence increased +11,200 followers from June - September (Selected photos from the campaign below)